Eastern Rhodopes Joined Earth Hour 2013
On March 23, from 20:30 to 21:30 Kardzhali and Haskovo, the centers of the two provinces of the Eastern Rhodopes, joined Earth Hour 2013. The initiative is organized by World Wildlife Fund (WWF). Two more towns in the region - Zlatograd and Kirkovo - joined, too.
103 – a record high number - Bulgarian towns and municipalities participated in Earth Hour 2013. This was the country's sixth participation in the event. Candlelight concerts and processions were held across Bulgaria.
On Earth Hour people around the world switch off their lights and power appliances for one hour, the action being a mainly symbolical global call to action to every individual, business and every community throughout the world to save energy and help prevent the deterioration of the global climate. The idea behind it is for people to gather, to spend some time with friends in "peace and quiet", and have time to reflect on "themselves and their lives", according to the WWF.
The idea for Earth Hour originated in 2007 in Sydney, Australia, when 2,2 million homes and businesses turned their lights off for one hour to make their stand against the climate changes. The initiative proved highly popular around the world and a year later Earth Hour had become a global sustainability movement with more than 50 million people across 35 countries joining in.
In Bulgaria, Earth Hour takes place since 2009. Each year the number of its supporters increases. In 2012, 74 Bulgarian towns joined the initiative.